Our mission is to help brick and mortar retail stores and their associated product/service brands unlock the power of onsite advertising to overcome the challenges in today’s fractured media landscape.
Our revolutionary marketing system focuses advertising where it has the most impact, drives store traffic, builds brand awareness, generates impulse sales and costs nothing to retail store operators.
STORE OPERATOR BENEFITS
Store operators benefit from the Total Managed Solutions system in ways that directly enhance their business operations, increase foot traffic, and generate value—all with zero capital investment. Here’s how:
✅ 1. Free High-End LED Signage
- No Cost to the Store: The LED display is provided, installed, and maintained at no expense to the operator.
- State-of-the-Art Equipment: Operators receive a full-color, double-sided 4ft x 8ft LED display, professionally mounted to their main ID or street sign.
- Enhanced Curb Appeal: The display modernizes the store’s appearance and draws more attention from passersby.
✅ 2. Increased Foot Traffic & Sales
- Customer Attraction: Eye-catching digital advertising helps pull in drivers from the road, especially for impulse categories like snacks, beverages, and beer.
- Boost in Sales for Featured Brands: When advertised brands are sold in-store, stores see higher turnover and repeat purchases.
✅ 3. Store-Controlled Messaging
- Custom Ads for Store Promotions: Operators receive a portion of the display loop time to promote their own store specials, fuel prices, loyalty programs, or local events.
- Dynamic Updates: Easily change messaging as often as needed to match inventory, seasonal promotions, or daily deals.
✅ 4. Community Engagement
- Display Local Messages: Stores can use their ad slots to support local events, schools, sports teams, or charities—building goodwill in the community.
- Local Relevance: Shows the store is involved and invested in its neighborhood.
✅ 5. No Operational Burden
- Turnkey System: Everything—from installation to content scheduling—is handled by Sign Ad Media.
- No Staff Training or Time Required: No need for store employees to manage the signage or coordinate ads.
✅ 6. Competitive Differentiation
- Stand Out from Nearby Competitors: A bright, dynamic sign helps distinguish your store from others on the same street or intersection.
- Improves Brand Relationships: Featuring national brands builds stronger partnerships and opens the door to better terms, merchandising, or promotions.
✅ 7. Long-Term Value
- Permanent Upgrade: The LED sign becomes a lasting enhancement to the store’s infrastructure.
- Zero Maintenance Cost: All support, repairs, and content updates are covered under the managed service agreement.
In short:
Store operators get a powerful new marketing tool that increases traffic, improves appearance, promotes sales, and builds community—all without spending a dime. The Total Managed Solutions system turns a traditionally expensive asset into a fully managed, revenue-driven benefit.
BRAND/DISTRIBUTOR BENEFITS
Brands benefit from the Total Managed Solutions system in several powerful ways that directly impact their visibility, sales, and marketing efficiency—particularly in the competitive convenience store space. Here’s a breakdown of the key benefits:
✅ 1. High-Visibility Advertising at Point of Sale
- Strategic Placement: LED displays are installed on highly visible store marquees, often along busy roads and intersections.
- Targeted Exposure: Ads run directly at locations where consumers make quick, impulsive buying decisions—right outside convenience stores.
✅ 2. Guaranteed Brand Presence
- Ad Slots Reserved for Brands: Each display includes a fixed number of 6-second ad spots per minute, ensuring continuous exposure throughout the day.
- Shared Loop with Complementary Products: Brands appear alongside other major category players (e.g., snacks, beverages, beer), reinforcing their market position.
✅ 3. Localized Marketing at Scale
- Hyperlocal Reach: Ads can be tailored by region, city, or even individual store, allowing national and regional brands to connect with specific consumer bases.
- Scalable Program: Brands can participate in as many store displays as desired, expanding their footprint efficiently.
✅ 4. Cost-Effective Use of Co-op Marketing Funds
- Qualifies for Co-op Budgets: The program is designed to align with most national brand co-op marketing guidelines.
- No Waste on Passive Displays: Unlike static signage, LED advertising maximizes impression frequency and visual engagement.
✅ 5. Sales Lift & Product Turnover
- Real-Time Influence on Purchase Decisions: Outdoor LED signs influence store visits and purchase intent before the consumer even walks through the door.
- Drives Featured Product Sales: Highlight promotions, new launches, or bestsellers, increasing sell-through at the store level.
✅ 6. Turnkey Execution & Brand Control
- No In-Store Coordination Required: Brands don’t need to negotiate with each store—they participate in a centralized system managed by Envoltage LED.
- Consistent Branding: Creative can be standardized or varied across regions, with full brand oversight.
✅ 7. Performance Tracking & ROI Reporting
- Proof of Play Reports: Brands can receive playback logs showing when and where their ad ran.
- Optional Sales Correlation: Some store operators can provide sell-through data, helping brands connect ad exposure to sales performance.
This system creates a win-win scenario: brands get premium exposure in critical retail environments without the high cost and complexity of traditional outdoor advertising campaigns—while store operators get premium signage at no cost, fully funded by participating brands.